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Ergebnisse:
Bryant, Jennings: Zillmann, Dolf: A retrospective and prospective look at media effects. [2009]
Potter, W. James: Conceptualizing the audience. [2009]
Yanovitzky, Itzhak: Greene, Kathryn: Quantitative methods and causal inference in media effects research. [2009]
Lindlof, Thomas R.: Qualitative methods. [2009]
Morgan, Michael: Cultivation analysis and media effects. [2009]
Shah, Dhavan V.: MacLeod, Douglas M.: Gotlieb, Melissa R.: Lee, Nam-Jin: Framing and agenda setting. [2009]
Tal-Or, Nurit: Tsfati, Yariv: Gunther, Albert C.: The influence of presumed media influence. Origins and implications of the third-person perception. [2009]
Price, Vincent: Feldman, Lauren: News and politics. [2009]
Miller, Toby: Media effects and cultural studies. A contentious relationship. [2009]
Rubin, Alan M.: Uses and gratifications. An evolving perspective of media effects. [2009]
Oliver, Mary Beth: Entertainment. [2009]
Roskos-Ewoldsen, David R.: Roskos-Ewoldsen, Beverly: Current research in media priming. [2009]
Lang, Annie: The limited capacity model of motivated mediated message processing. [2009]
Nabi, Robin L.: Emotion and media effects. [2009]
Cohen, Jonathan: Mediated relationships and media effects. Parasocial interaction and identification. [2009]
Krcmar, Marina: Individual differences in media effects. [2009]
MacDonald, Daniel G.: Media use and the social environment. [2009]
O'Keefe, Daniel J.: Theories of persuasion. [2009]
Pajares, Frank: Prestin, Abby: Chen, Jason: Nabi, Robin L.: Social cognitive theory and media effects. [2009]
Shrum, L. J.: Lowrey, Tina M.: Liu, Yuping: Emerging issues in advertising research. [2009]
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